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This is the blog for professional photographers, and those who aspire to be. Our aim is to help professional photographers build long-term, sustainable careers.
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Previous |  Contents | Next Download the eBook “Measure results, change activities.” — Keith Cunningham Focused I’ve never met a photographer with a more analytical approach to his business than Craig. He was a wedding photographer whose goal was to clear “100k in 100 Days” from 30 weddings. (The actual figures don’t matter — they just sound snappy — so I’m not going to tell you when, where or in what currency.) Many a photographer has built a profitable business out of shooting 30 or 40 weddings a year, bur Craig’s To View More >>

This entry was posted in Marketing by Ian Baugh | Leave a Comment

Should you focus all your marketing energy on finding new customers? Maybe not! Generating extra revenue from the clients you already have can be simple, effective and very satisfying. This excellent article by Ago Cluytens explains a few ways to go about it, and in this post we're going to look at how to apply his ideas to your photography business.  As you're reading, ask yourself, "How can I add value for my clients using these strategies?" It's not about taking, it's about giving more than people expect. 1. Cross-selling "...the To View More >>

This entry was posted in Marketing by Victoria Hollings | Leave a Comment

As 2013 comes to a close we'd like to express our gratitude. At Queensberry it's been a year of many new projects as well as having the opportunity to work with a growing community of photographers all over the world. Thank you. For a bit of fun we're having a 12 days of Christmas Celebration. Every day there will be new things to win. Studio website make overs, fine art prints and frames, workspace subscriptions and of course albums. Keep an eye on the Queensberry Album Facebook page. Each new day brings new goodies to win, each with 3 chances to enter, all daily competitions will be drawn and To View More >>

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Are you open for business? 24 hours a day, seven days a week? Do you take holidays? The world has changed, and with Workspace you don't even need to work the till. Just upload your images to Workspace, create a price list, and share your Collections with clients. Workspace collects the money and pays you out monthly. So simple it hurts. Check out our "how to" videos about price lists and shopping carts before you start sharing with your clients. But wait, there's more. You can sell around the world! Set up price lists in the local currency for the States, UK, Canada, Europe, Australia and (or) To View More >>

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Rugby World Cup fever is gripping New Zealand at the moment, which ties in nicely with my topic (sort of). Twenty teams are here to be beaten by the mighty All Blacks. (Go you good things!) OK, all the teams want to win, but only one can. Whereas our goal is to deliver the best possible books and albums, so everyone wins. How's that for cheesy? But we mean it! We have had an influx of press book orders over the last few months and nearly everybody has been over the moon about them. However not everyone has had the same warm fuzzy feeling. Why? Often it's the nature of the product itself. Press To View More >>

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